Company Overview
Hiring for a leading global operations management consulting firm that has been advising leading industrial companies around the world on operations improvements for over 50 years.
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Job Description
Role Overview
The Marketing & Communications Manager will develop an innovative, integrated marketing and communications plan focused on building the brand, positioning our service offerings and generating qualified leads across India.
Requirements
Role Responsibilities
• Position company as a thought leader through developing, editing and producing content – Points-of View, articles, case studies, videos, social media posts and press releases
• Generate qualified leads and references from a variety of stakeholders including alliance partners, associations, clients and contractors
• Develop a strategy for conferences and events
• Build strategy for a client relationship program to include former clients, alumni
• Manage Public Relations efforts across the region to increase awareness and visibility
• Provide industry and regional content for the websites and social channels.
• Support internal communications efforts throughout the region, including the development and
distribution of content
• Measure the effectiveness and ROI of marketing lead generation and awareness activities. Use
this data to enhance the plan as needed.
• The India Marketing & Communication Manager will receive support from the Global communications team, external agencies and writers.
• The position reports to the Managing Director– India and receives functional guidance from the Global Communications Director.
Additional Information
Qualifications
• Accredited University degree in Marketing, Communications or similar field
• Strong professional experience in marketing and communications; 10 years in a similar
position. The incumbent would preferably have worked within a services (vs.product)
organization and have B2B communications experience.
• Strong writing skills
• Ability to influence and negotiate
• Experience working with CRM systems
• Ability to manage and lead people and agencies, as well as work within a team
• Ability to mentor and coach others
• Ability to travel (estimated 20%)